Case Studies
Conference opener for Eisai
The brief was to produce a conference opener with impact for a large Japanese pharmaceutical company setting up a European headquarters in the UK.
The video needed to provide an overview of the company’s activities worldwide and reflect the company’s key messages. Our challenge was to combine footage from different countries, shot in different formats, together with footage we had shot in the UK.
To integrate the different styles, the solution was to “drop” the images into multiple boxes on a unifying background of stylised laboratory images. Animated captions, cut to an upbeat music track, told the story.
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Due to client confidentiality, we are unable to show some of our high-impact material.
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